This is our promise to individuals that receiving a diagnosis of reduced bone density does not mean they must redefine themselves as debilitated or withdraw from life’s daily activities. On the contrary, our focus on mobility will allow our patients to maintain their independence and quality of life.
To deliver these benefits, we rely on science and data to develop and commercialize solutions proven to keep bones strong and healthy. While we will initially focus on osteoporosis, which disproportionately affects the ageing population, our mission is not defined by age – it is defined by strong and healthy bones. We will continually reach for new discoveries, technologies, and programs that improve bone health and education so that we can help families, communities, and the world move forward with more confidence.